Highdive

Brand Identity | Social Media Design

For this client, I planned two primary initiatives aimed at bolstering their brand presence. Highdive, a boutique business nestled in Brooklyn, specializes in selling masks, sweaters, and artisanal accessories. Our collaboration has seen us dive into designing captivating Instagram content and refining packaging collaterals. While these were initial strides, we were able to establish a direction for future creative projects the founder will work on through Canva.

With heavy emphasis on Instagram, I designed fun and kitschy creatives that best reflects Highdive’s aesthetic. Staying true to the Brooklyn vibezz (with a Z, of course), these creatives showcase the fun and upbeat nature of this brand. Sometimes it’s good to not take yourself too seriously.